Does your digital footprint lead people to the perception you want? Have you built an online reputation or has it been by happenstance? This is a critical question, especially in the midst of a career or personal change. The Assessment is designed to give you an unbiased look at your current situation, thereby allowing you to determine the best approach to reflect your professional and personal life online.
Throughout my career, I have been helping companies shape their corporate identities into genuine and believable brands. I am pleased to offer you the same skills and services that Presidents of the United States and corporate executives have relied on to create the unique online “brand” that becomes you.
Individual Assessment
Begin with an assessment to determine if your online presence is in alignment with your objectives and, importantly, the public’s perception. Only by knowing your starting point can you create a map to get you where you want to be. Based on your goals, we will build on your strengths and prioritize your efforts with an actionable plan and an online strategy guaranteed to bring you real return on your investment.
- A worksheet to assist you in defining your objectives and conducting your online inventory
- An assessment of your current digital situation:
- Thorough online examination
- Analysis of public perception
- In-depth consultation either in person or via Skype:
- Review of social media goals and objectives
- Evaluation of strengths and weaknesses
- Highlighting areas where goals and objectives do not align with current situation
- Determining a strategy and action plan based on priorities
- Allocation of resources and commitment to a schedule
- Consolidated results of your assessment in a brief prioritized report
PRICE: £125 ($160)
Contact me to schedule your assessment today.
Twitter and LinkedIn
For the cost of a nice business suit you can create a polished professional appearance online.
- Copy points e.g., elevator speech, Twitter bio, LinkedIn profile
- Visual imagery e.g., headshot, Twitter background and avatar
- Cross linking with blog, web site, Twitter and others, e.g., YouTube
- Assistance in optimizing recommendations and features in LinkedIn and other networking sites
PRICE £350 ($350)
Personal Social Media Tutoring
Add one-on-one training to gain a networking tool that works for you. Explore the possibilities of engagement in forums and industry or location specific networking to enhance your professional reputation.
- Take the guess work out to maximize your social media efforts
- Learn how to use social media to enhance and build your professional reputation
PRICE: £120
Personal Social Media Quick Start
Combine the individual assessment, the Twitter and LinkedIn package with tutoring to confidently present yourself online in the age of social media.
PRICE: £625 ($740)
Contact me to create a professional online “brand” that becomes you.
