Assessment

Begin with an assessment to determine if your online presence is in alignment with your objectives and, importantly, the public’s perception. Only by knowing your starting point can you create a map to get you where you want to be. Based on your goals, we will build on your strengths and prioritize your efforts with an actionable plan and an online strategy guaranteed to bring you real return on your investment.

The assessment consists of the following:

  • A worksheet to assist you in defining your objectives and conducting your online inventory
  • An assessment of your current digital situation:
    • Thorough online examination
    • Analysis of public perception
  • In-depth consultation either in person or via Skype:
    • Review of social media goals and objectives
    • Evaluation of strengths and weaknesses
    • Highlighting areas where your goals and objectives do not align with the current situation
    • Determining a strategy and action plan based on your priorities
    • Allocation of resources and commitment to a publication schedule
  • Consolidated results of your assessment in a brief prioritized report. The Entrepreneur’s report is a marketing plan.

Individual

For professionals, hobbyists or anyone who wants to gauge his or her online presence
PRICE: £125 ($160)

Entrepreneur

For consultants or owners of small businesses who need guidance in DIY marketing efforts. Guaranteed: in one afternoon you will come away with a solid understanding of YOUR position in the market place and a marketing plan.
PRICE: £150 ($240)

Contact me to schedule your assessment today.